Friday, July 29, 2011

AEG joins Green Sports Alliance as Founding Partners

Even though R2Ei, Race to Energy Independence program, is a IndyCar brand attribute, we feel strongly about showcasing exactly what the world of sports is doing to support sustainability.  Sports venues, team owners, and players have a unique position within society, not only the youth of America  look up to their actions, but they constantly have the media attention to make a difference.


This week AEG and the Green Sports Alliance, a non-profit organization with a mission to enhance the environmental performance of sports teams and facilities, announced a strategic partnership where the AEG 1EARTH program would become a founding partner.  This collaboration unites forward-thinking facilities and teams under the common goal of advancing environmental change in the sports industry. 


imgres.jpeg“Joining the Green Sports Alliance is another important milestone for the AEG 1EARTH program,” said Tim Leiweke, AEG President and CEO. “As we continue holding our venues to a higher environmental standard though projects like the STAPLES Center’s solar panel installation, the Green Sports Alliance will give us another platform to collaborate with other leaders and organizations that are on the cutting edge of bringing sustainability solutions mainstream.”


It's a great article and we have reposted it with a link to the original posting and hope that you have time to read how AEG has taken the lead to make a difference.



More than 50 Facilities Including STAPLES Center, The Home Depot Center and Target Center to Partner with Other Leading Sports and Facility Management Organizations on Environmental Initiatives
LOS ANGELES, July 28, 2011 – Today, leading sports and entertainment presenters AEG and the Green Sports Alliance, a non-profit organization with a mission to enhance the environmental performance of sports teams and facilities, announced a strategic partnership where the AEG 1EARTH program would become a founding partner.  This collaboration unites forward-thinking facilities and teams under the common goal of advancing environmental change in the sports industry. 
“Joining the Green Sports Alliance is another important milestone for the AEG 1EARTH program,” said Tim Leiweke, AEG President and CEO. “As we continue holding our venues to a higher environmental standard though projects like the STAPLES Center’s solar panel installation, the Green Sports Alliance will give us another platform to collaborate with other leaders and organizations that are on the cutting edge of bringing sustainability solutions mainstream.”
By uniting teams from eight different professional sports leagues with facility management partners like AEG and environmental leaders like the EPA, the Natural Resources Defense Council, and the Bonneville Environmental Foundation, the Green Sports Alliance is working to foster broader cross-industry collaboration, promoting environmental stewardship while improving the environmental performance of venues across North America.
“To solve the environmental problems facing our planet, we need to shift our culture toward more sustainable practices. Professional sports are hugely influential and can play a significant role in improving the choices industries and consumers make every day. As the largest operator of arenas and stadiums, and one of the most environmentally intelligent businesses in the field, AEG’s partnership with the Green Sports Alliance can cause a ‘green’ ripple effect of enormous proportions,” said Dr. Allen Hershkowitz, Senior Scientist and Director of NRDC’s Sports Greening Initiative.
AEG’s addition to the Green Sports Alliance marks a significant milestone in the coalition’s growth, which is already attracting the attention of major sports franchises, leagues and government agencies.  Formally launched just five months ago, the Green Sports Alliance, which has already attracted over 45 sports teams and venues, will more than double in size with today’s addition of AEG’s venues.  
 “The Green Sports Alliance is proud to welcome AEG as a founding partner in our rapidly growing organization,” said Martin Tull, Green Sports Alliance Executive Director. “Adding AEG’s vast network of facilities and the experience they bring from their environmental initiatives will go a long way towards increasing impact of our Alliance, and allow us to learn from one another.”
In addition to sharing best practices and collaborating on environmental programs as one of the Green Sports Alliance founding members, AEG will participate in next week’s Green Sports Summit, where industry leaders and alliance members will meet to discuss the strategies and challenges of greening sports and facilities in the U.S.  This three day summit will combine case studies, expert presentations, panel discussions and a tour of the environmental programs of the Portland Rose Garden, home to the Portland Trail Blazers.
In November, 2010, AEG launched its AEG 1EARTH program, sustainability report – an industry first – and commitment to reduce its greenhouse gas emissions, solid waste and water usage at all of its owned and managed facilities worldwideby at least 20 percent by 2020, including venues that fall under the new Green Sports Alliance like STAPLES Center, L.A. LIVE, The Home Depot Center, Rose Garden, Target Center and Citizens Business Bank Arena.
For more information about the Green Sports Alliance and additional details about next week’s Green Sports Summit: http://www.greensportssummit.org
For more information and a complete look at the 2010 AEG 1EARTH sustainability report: http://www.aegworldwide.com/08_corporate/aeg1earth-report.html

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